Why Blu
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Why Blu
Because the color blue symbolizes trust and integrity. Our name leads with values, not partner names. Simply, we are not like any accounting firm you have worked with before and we'd love to welcome you to our family. Trusted by individuals at companies all over. Why Blu specializes in tax planning for individuals at start-ups to large companies, for those with equity pre-IPO to public, QSBS stock, and during liquidity events like secondary sales.

Why Blu is where happy faces meet serious work, from business to individuals tax planning, expect service with a smile. I decided I was ready to modernize my business and switch to a technology-oriented accounting firm. They are organized around G Suite. I'm thrilled that I no longer need to waste time shredding or scanning needless paperwork. I'm incredibly pleased with how all of this has worked out, and I highly recommend the team at Why Blu.

Maximize your tax savings, maintain compliance, and get peace of mind with our tax planning and compliance services for all types of individuals.
Services
Our goals have always been the same: service with a smile, give back, keep learning, aim for simplicity, do exceptional work, and pay attention to the details.
In everything we do, we believe in pushing ourselves to think in new ways.
Change starts from within and we believe in moving ourselves from the inside-out and the accounting industry forward.
The way we move ourselves from the inside-out is to treat our customers as we'd want to be treated; we treat each other like family, and we treat ourselves to a good day's work and a good night's sleep.
Many entrepreneurs say that they intend to do all sorts of wonderful things after their business is successful, but don't when success happens.
If you plan to succeed, do so from the beginning.
There may not be time later.
New Door Ventures helps disconnected youth get ready for work and life.
Their desire to find creative and relational ways to give a hand-up, rather than a hand-out remains deeply ingrained in the New Door culture.
This is our security policy for running the firm.
We love transparency with inside and outside the firm.
That is why we post this publicly.
For those starting their own firm or moving to a distributed company, I hope you may find these guidelines as helpful framework.
Looking for a template project that works for accounting firms so you can upload right to Asana?
We have everything you need to get started.
Asana is Why Blu's project management tool.
We use it to create, track, assign, discuss, and complete every task.
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